Avenir 95 Black
This is bad. I have so much work to get done, yet I just wasted a bunch of precious time in Photoshop releasing some creative energy. Sometimes I just need a break from the book writing; a little personal design time often helps me refresh.
In this case, I decided to do something with one of my current favorite fonts, Avenir 95 Black. I was talking fonts with John Ferguson the other day at work, and our conversation left me wanting to do something with type. Here is the end result:
Nothing fancy, just simple geometry and color. I had just finished doing my daily review of the FWA site, so I decided to use that as the subject of my type. Felt good to get that out of my system. Now back to work!
4 Comments so far
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Nice font.
Ha, thanks Rob.
Nice colors.
Avenir is my favorite font of the moment right now, too (it’s currently at the top of the list for a logo I’m creating for my company). And for awhile it had been Gotham. Love clean, classy sans serifs that aren’t Helvetica or Arial.
Thanks Matt. I totally agree; it is tough to escape Helvetica since it is so versatile, but it is also very played out. Gotham is another fine selection indeed.